Harlem Fine Arts Show Goes Virtual
The Harlem Fine Arts Show (HFAS), the largest, traveling Diasporic art show in the country, has opened its 2021 Virtual Art Show with over 60 artists and galleries from around the globe. The show, which is free to the public and accessible 24/7, will feature interactive displays showcasing some of the world’s preeminent Black artists with over 1,200 works available, valued at more than $100M. The fair will run continuously through Saturday, July 31, 2021.
Featured artists for the 2021 Harlem Fine Arts show include Ademola Olugebefola, Otto Neals, Roederick Vines, John Pinderhughes, Danny Simmons, Glenn Tunstull, and Frank Frazier. WaterKolours Gallery (Memphis), Soweto Fine Art Gallery (South Africa), and Spence Gallery (Canada) are among the galleries included in the virtual show.
The HFAS is pioneering a 21st century Harlem Renaissance with this groundbreaking show, facilitated through a partnership with Online Viewing Room, a virtual platform that produces digital shows for venues in Paris, the Hamptons, and other art hubs across the globe. The platform offers a creative digital approach for collector engagement, leading to reinvigorated sales for artists.
“We are pushing the envelope in support of African Diasporic artists during these challenging times when they are not able to be in front of collectors, said Dion Clarke, founder of the Harlem Fine Arts Show (HFAS). In our current climate, where awareness of the Black aesthetic is top of mind across the globe, it is imperative for us to reinvent the way we engage with multi-cultural artists utilizing today’s technology.”
“We are proud to support the Harlem Fine Arts Show in its mission to increase awareness of African Diasporic artists and their work,” said Balazs Farago, CEO of Walter’s Cube, the parent company of Online Viewing Room. Our platform has been designed to make their work more visible and accessible to a global audience while generating sales and revenue for artists.”
The 2021 Harlem Fine Artist Virtual Show will run for five months and be available 24-hours a day, on a range of devices, utilizing cutting-edge VR technology, and creating a simulated art fair environment visitors can virtually navigate as they would a physical fair. Through 3D renderings, artworks will be displayed in high-resolution detail and will be available for purchase using a “BUY NOW” option. Just as at the in-person show, there will be a series of art talks, VIP experiences, and other events during the run of the show. HFAS will also offer a 24-hour live chat feature so attendees can connect with an art expert anytime. HFAS’s pioneering digital event is a unique way for collectors to connect with art and to each other, providing as close to an authentic experience as possible.
WHO: Harlem Fine Arts Show
PREVIEW: https://vimeo.com/525543880
WHAT: 2021 Virtual Art Show
WHEN: Monday, March 15th at Noon – July 31, 2021, at 11:59pm
TIME: 24/7 Virtual Exhibition
WHERE: Online Via 2D and 3D Panoramic Viewing
COST: Free to the Public
CONTACT: HFAS Hotline – 800-376-2860
Twitter: @harlemfinearts
Facebook: @HarlemFineArtsShow
Instagram: @harlemfinearts
For more information visit the Harlem Fine Arts Show 2021 at www.hfas.org
(Source: Black News)